The following are the entry guidelines:
Entries should consist of not more than 1,000 words and should address these key headings:
• The campaign brief • Objectives • Strategy and tactics • Outputs • Outcomes • Budget.
In addition to the above, all entries must include a brief institutional history and a copy of the institution’s logo. Evidence of all entries in either hard or soft copies (or both, where applicable) must be included in the entry pack.
FOR CATEGORY 21:
Entries should consist of not more than 1,000 words and should focus on the professional achievements of the nominee. Please provide the following information: • an overview of the nominee’s experience in the profession • a short endorsement by current employer of the nominee • an evidence of a recent PR campaign/project worked on by the nominee
For Non-Professional CATEGORIES A & B
Entries should consist of a brief of not more than a thousand words which should highlight the specific achievements of the personality, with attachments of documentary evidence in soft and hard copies and address these headings:
• Life history with emphasis on the field of entry
• Impact of exploits on society
• Impact of exploits on brand Ghana
• Portrait picture of nominee
• Endorsement from the nominee’s association
HOW TO ENTER
Entries should not be more than 1,000 words and should address the key headings set out in the ENTRY GUIDELINES. These headings vary according to the categories. Entries should be produced as a WORD format. Entries may be supported with documentary evidence, which may include the following: originals as well as a copy of any press clippings, charts, tables, images etc. This document must not be longer than two pages. Please ensure supporting documentation is in PDF format. Entries may be submitted for more than one category.
The deadline for submission of all entries is Friday August 25, 2017.
A fee of Five hundred Ghana Cedis (GH¢500.00) only is payable for each entry under both professional and non-professional categories.
HOW TO PAY
Payments can be made in CASH at the Institute’s offices at the Compound of Local Government Services Secretariat, near Gold Coast Kempinski Hotel, Ridge; from 8.00 am to 4.00 pm or by CHEQUE in favour of the Institute of Public Relations, Ghana on submission of entries.
HOW THE JUDGING WORKS
A panel of experienced PR practitioners and other Communications professionals will review the entries and make a shortlist in the thirteen (13) professional and the two (2) non-professional award categories. Entries will be judged on the information provided, which will cover the campaign or project brief, objectives, the strategy, tactics and results. Measurement is key in the judging process. Special emphasis will therefore be given to the outputs and outcomes with clear linkages to the client’s business or organizational goals. The decision of the Adjudicating Committee is final.
SUBMISSION OF ENTRIES
All entries should be submitted in hard copies to the Secretariat of the Institute and electronically via firstname.lastname@example.org and copy email@example.com
For enquiries, please contact:
The Secretary PR Excellence Awards Committee
Institute of Public Relations, Ghana, Compound of Local Government Service Secretariat, near Gold Coast Kempinski Hotel, Ridge Telephone: + 233 302 631 986 050 048 1062